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Why the Surface RT Failed and the iPad Did Not

23/7/2013

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Interesting article that I read from New York Times, and it goes like this:

At first glance, to most consumers, the Apple iPad and Microsoft Surface RT tablet computer look somewhat similar. They are both rectangular, have crisp screens and can boast a slick and clean design interface.

Yet on Thursday Microsoft announced that it was taking a $900 million write-down to reflect unsold inventory of the Surface RT. That’s a stark comparison to Apple’s iPad, which continues to break record sales and has sold more than 100 million devices.

So why is one still succeeding while the other has failed? I have a theory. But it begins with a story.

..... the rest you can read from
http://bits.blogs.nytimes.com/2013/07/19/why-the-surface-rt-failed-and-the-ipad-did-not/

Love you, hate you, love you, hate you ... Microsoft oh Microsoft.



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    Deddy Kristiady

    Life is random, enjoy uncertainty.

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